The Ascott Limited (Ascott), the lodging business unit wholly owned by CapitaLand Investment (CLI) is celebrating Singapore’s 60th anniversary with the launch of the Heart & Home Campaign, an island-wide hospitality programme that celebrates homegrown pride.
From 14 July to 31 August 2025, guests can book participating Ascott properties in Singapore for stays between 1 and 31 August, inclusive of complimentary SG60 privileges.
The Heart & Home campaign reflects Ascott’s commitment to creating moments that matter – whether through revitalising staycations, heartfelt homecomings, or extended exploration of Singapore’s vibrant cultural heritage.
A Tribute to Home and Hospitality
Headquartered in Singapore with over 40 years of global hospitality heritage, The Ascott Limited plays a vital role in the nation’s transformation into a world-class tourism hub. With 20 properties island wide, Ascott continues to offer global travellers and local communities meaningful and flexible stay experiences that feel like home.
“As a homegrown brand, this milestone holds deep meaning for us. SG60 is not just a celebration of Singapore’s journey, but also of the values we hold close – resilience, warmth, and a strong sense of belonging. Through the Heart & Home campaign, we hope to create moments that remind both locals and visitors what makes Singapore special, and why it always feels good to come home.” said Ms Judy Wong, Country General Manager, Singapore Operations, Ascott.
What the Heart & Home Campaign Offers
Guests who book between 14 July and 31 August will enjoy the following exclusive privileges:
- S$60 worth of Ascott Star Rewards (ASR) e-vouchers, awarded to the first 60 ASR members in Singapore with qualifying reservations (S$600 and above in one booking under the Heart & Home package).
- Free Heritage Tours starting from Citadines Raffles Place Singapore, strolling through neighbourhoods such as Chinatown, Kampong Gelam, Little India and historical civic landmarks of Singapore, on every Saturday in the month of August.
- Cultural workshops appreciating local storytelling and crafts will be organised at participating partners’ shops as well as on our premises.
All Singapore properties of The Ascott Limited, excluding Citadines Connect City Centre Singapore, are coming together for this SG60 commemoration. Participating brands include Ascott, Citadines, Somerset, Oakwood, lyf, The Unlimited Collection, and The Crest Collection.
Heritage experiences are complimentary for ASR members and can be booked directly at participating properties.
