As a global industry leader, Banyan Tree Group is a socially responsible business that drives sustainable development and stewardship. Amidst COVID-19, our sustainability arm – Banyan Tree Global Foundation (BTGF) – has stepped up to uncover opportunities to extend help. Stemming from a belief that all businesses have a duty to do their part for society, the Greater Good Grants (GGG) launched last year will be awarded to support eight external organisations with projects that will benefit local communities and natural environments in countries where the Group’s hotels and resorts operate.
This answers to a crucial need, as the pandemic has resulted in more countries tapping on their natural resources in order to ease economic damage, while funding has been pulled from various conservation initiatives and cultural heritage projects. In fact, the International Union for Conservation of Nature (IUCN) recently reported at least 22 countries have rolled back protection of natural areas, some of which contain the world’s most valuable ecosystems.
“We have a track record of providing grants to over 150 partner organisations in the past. In our pursuit of creating an ecosystem of greater good, we have created the Greater Good Grants to offer even more support. Building partnerships has always been important to us as a Group, as we believe it is the key to making a greater impact,” says Dr Steve Newman, Assistant Vice President, Group Sustainability Director and Coordinating Director of BTGF.
